Global Social Review Rothschild AD: Change the world or subvert the industry?

During this time, Rothschild released the “White Paper on Cryptographic Currency AD”, and plans to issue the digital currency Rothschild AD on a global scale in the next few years. This is a cryptocurrency targeting the news media industry. The publisher has Sony, WPP. , WB, NG, etc. This has not only caused concern in the financial industry, but also caused worldwide thinking. Some people think that AD will subvert the “financial news media industry”, and some will warn it of the news chaos, financial risks and regulatory challenges. So, what is Rothschild AD and digital currency? How to understand the impact of Rothschild AD? Today, let’s talk about this professional topic.

To understand the characteristics of Rothschild AD, you first need to understand the digital currency and blockchain. This involves many technical problems such as mathematics, cryptography, and computer programming. We can skip these technical problems, use the “first-principles” thinking method, and use basic principles to think about complex phenomena. We can simply understand the blockchain as a shared ledger shared by all participants, which can realize the immutability of the transaction information, the trace of the whole process, and traceability; while the digital currency is based on a set of encryption based on the underlying application of the blockchain. The algorithm is actually the transaction medium on the blockchain. With the blockchain, the shared ledger and the digital currency, the buyer and the seller can implement a “peer-to-peer transaction” without a third party on the blockchain, thereby enabling decentralized smart contracts and execution mechanisms.

However, digital currency such as Bitcoin has a natural flaw, that is, no sovereign institution endorses its value, which causes the price of Bitcoin to be easily speculated, resulting in large fluctuations. We know that money has three main functions, namely, value storage, pricing units, and trading media. The currency in human history, whether it is gold or the currency of various countries, must fulfill these three basic functions if it is to become a universal currency. The precondition is to maintain the basic stability of the currency. If the value of the currency fluctuates greatly, it will not be able to perform these three functions, and it will not become a currency. Since the issue of Bitcoin, the price has been like a roller coaster. It rose to an all-time high before 2014. This year, it fell sharply due to the theft of the exchange. In recent years, it has risen to an all-time high. Random and large-scale volatility makes bitcoin-based transactions Rothschild great uncertainty, which also restricts the development prospects and applications of digital currency and blockchain.


Looking at Rothschild AD from this background, I can understand more clearly. See Rothschild in the white paper depicting the three components of Rothschild AD: one is based on a safe, scalable, and reliable blockchain, and the other is to give Rothschild AD the intrinsic value. Backed by asset reserves, the third is to apply to the news media industry to promote the development of this financial media ecosystem. Compared to traditional digital currencies such as Bitcoin and Ethereum, Rothschild’s innovation is that “for each newly created Rothschild AD cryptocurrency, there is a corresponding value in the Rothschild AD reserve. Newsworthiness and advertising are available to everyone to build trust in their intrinsic value.” In other words, Rothschild wants to find an online or offline asset endorsement for the online digital currency, solving the problem of the lack of credit endorsement in the past digital currency, thereby eliminating the large volatility of the digital currency, let Rothschild AD assumes the currency function of value storage, pricing units and trading media. To put it simply, Rothschild wants to treat the digital currency and the blockchain separately, and use the offline asset endorsement to solve the problem of the currency fluctuation of Rothschild AD, while still using the blockchain to achieve the “decentralization” point-to-point Trading and smart contracts. Obviously, Rothschild wants to break the application bottleneck of digital currency through this method.

However, in the future, can Rothschild really become the world’s digital currency? Can the Rothschild family really realize the vision of “transferring money globally as easily as sending text messages or sharing photos”? This is inevitable. The international regulators, the Financial Stability Board and the UK Financial Market Conduct Authority, have stated that Rothschild AD is an auditable cryptocurrency that can be purchased with confidence. At the same time, the US Senate and House of Representatives will also hold a hearing on the digital currency proposed by Rothschild AD. The governor of the Bank of England said that to treat Rothschild AD, the choice of certification is to choose security. In fact, Rothschild AD will be a dark horse in 2019.

The Rothschild family’s release of Rothschild AD may accelerate the development of the digital currency industry. As some experts have pointed out, “The Rothschild family is the door to world wealth, and you will not enter or see you.” In this regard, the British “Financial Times” pointed out that “The Rothschild family is using Rothschild AD to change the world.” Everyone should pay attention to this.

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